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Harley Davidson is known for their iconic motorcycles and their signature style that has captured the hearts of riders all over the world. But there's another side to the company that not many people know about - their involvement in the conservation of elephant populations.

In 1987, Harley Davidson formed a partnership with the World Wildlife Fund (WWF) to raise awareness and funds for elephant conservation. The symbol of this partnership was the Harley Davidson elephant, a majestic creature with tusks shaped like the company's famous logo. Since then, a portion of proceeds from every Harley Davidson elephant item sold has gone towards supporting WWF's efforts to protect elephants and their ecosystems.

So why did Harley Davidson choose to focus on elephant conservation? It turns out that there are several positive benefits to their involvement in this cause.

First and foremost, their partnership with WWF has helped to raise awareness about the plight of elephants in the wild. According to WWF, the illegal ivory trade has caused African elephant populations to decline by 30% in just the last seven years. By featuring the Harley Davidson elephant on their merchandise and educating their customers about the issue, the company has helped to bring attention to this important conservation issue.

This partnership has also had a positive impact on the elephant populations themselves. Through their support, WWF has been able to implement various conservation initiatives, such as anti-poaching efforts and community-based conservation programs. These efforts have helped to protect elephants and their habitats, ultimately contributing to the preservation of these magnificent creatures for future generations to enjoy.

Additionally, Harley Davidson's involvement in elephant conservation has had a positive impact on their brand image. By aligning themselves with a cause that promotes sustainability and compassion for animals, the company has shown that they care about more than just selling motorcycles - they are also committed to making a positive difference in the world. This has resonated with their customers and has helped to strengthen their brand loyalty.

Moreover, the Harley Davidson elephant serves as a reminder that individuals and companies can use their influence and resources to make a meaningful impact on important issues. By partnering with a well-respected organization like WWF, Harley Davidson has shown that they are dedicated to making a difference and are willing to use their platform to do so.

In addition to these benefits, Harley Davidson's involvement in elephant conservation has also brought attention to the idea of corporate social responsibility. As a company with a global reach, they have set an example for other businesses to prioritize social and environmental issues in their practices. This has inspired other companies to step up and contribute to important causes, ultimately creating a ripple effect of positive impact in the world.

In conclusion, the Harley Davidson elephant represents more than just a logo or a symbol on a t-shirt. It is a reminder of the company's commitment to elephant conservation and the positive impact they have had on the world through their partnership with WWF. Through their involvement, they have not only raised awareness and funds for a critical cause, but they have also strengthened their brand image and inspired others to make a difference. The benefits of their involvement in elephant conservation are vast, and we can only hope that more companies will follow their lead in using their platform and resources for the greater good.