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Sioux Falls, South Dakota has recently unveiled a new Gold Card program for eligible city residents. This initiative has been designed to help residents access more affordable goods and services that are necessary for improving their quality of life. The Gold Card is issued by Sioux Falls Housing and Economic Development with the goal of supporting local businesses, providing support to low and moderate-income families, and creating an environment of economic opportunity for the residents of the city.

The Gold Card program provides eligible Sioux Falls residents with discounts on essential goods and services like groceries, transportation, childcare, prescriptions, vision care, job training, and more. It also provides access to resources like financial counseling, job-search assistance, and debt management. To be eligible for the Gold Card program, applicants must meet residency requirements and fall within a certain income range.

The benefits of the Sioux Falls Gold Card program are numerous. Residents can expect to save money on everyday items, increase their purchasing power, and access resources to help them improve their financial wellbeing. Furthermore, the program helps support the local economy by encouraging residents to shop locally, which has the potential to create much needed jobs and stimulate economic growth.

Additionally, the Gold Card program increases access to goods and services that are essential in helping lower and moderate-income families achieve economic stability. By making it easier and more affordable for families to access necessary items, the program creates a pathway for those with limited financial means to obtain a higher quality of life.

As the Sioux Falls Gold Card program celebrates its third year in 2023, residents can look forward to access to more discounts, additional support services, and greater economic opportunity. This initiative has already had a positive effect in the city, and it's only expected to have greater benefits as it continues to grow.